HireDiversity

Shanghai, CN

Trade Marketing Manager-000008VJ

Description

PURPOSE:

·Independent interface between Marketing, Professional Group, Sales & the Customers (Key Account & Territory /IO Sales)

·Process responsibility is to be the strategic arm of Sales

Roles & Responsibilities:

·Acts as the Channel Expert in TMK function; to ensure the execution of Strategic Business Plan using Trade Management or Business Development Planning Process to make top line sales plan, net sales goals and achieve sales share targets.

KEY ACCOUNTABILITIES:

·In alignment with overall business and marketing strategies & directions, develop TM strategies & action plans, execute & evaluate TM programs for Key Accounts & Territory Sales

·Understand nation-wide Marketing strategies & consumer plans & translate into category management planning, standard operating procedures (SOP), execution & evaluation for Sales

·Support the initiatives to develop, produce & execute merchandising in optical shops

·Assist sales team on providing sales detailing aids & necessary materials

Manage TM budget

Qualifications


REQUIREMENTS:

·Degree in Marketing/Business is preferred

·3-5 years experience of trade marketing or channel development preferred, otherwise sales experience required

·Strong implementation & execution skills

·Strong strategic thinking & business acumen, good analytics & administrative skills

·Excellent interpersonal, written & oral communication skills, able to work with people across different function and levels

·Open attitude with strong influencing skills

·Strong team player as required to implement cross-functional projects

·Core competencies

o Problem solving & decision making

o Collaboration

o Leveraging internal resources

o General business knowledge

o End user insight

o Industry knowledge

o Time management/organization

Primary Location:Asia Pacific-China-Shanghai-Shanghai
Organization: Johnson & Johnson Vision Care (Shanghai) Limited (7053)
Job Function: Selling